Marketing

I wrote a blog post on GriderMarketing.com about how bad the Fiat commercial featuring JLO is from a marketing perspective. If you haven’t seen the commericial, here it is: Check out my post entitled From a marketing perspective, how bad is Fiat’s commercial with Jennifer Lopez (JLO)?

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The other day I was walking down the candy aisle at my local Kroger grocery store and I decided to buy some Reese’s Fun-Size Peanut Butter Cups. I haven’t bought any in quite a while and I immediately noticed that they were now in a pack of 8 instead of a pack of 10 that [...]

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In the world of search engine rankings, there is a battle going on. It might not be as violent or as controversial as the conflicts in the middle east, but it is almost intense. My friends, the battle I am speaking about is the battle to be the #1 ranking on Google for the search [...]

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I saw a commercial on ESPN the other day that I thought was great. It was ESPN’s “Roll Tide” commercial. If you have not seen the commercial before, I have posted it below: Now, i’m an Ohio State Buckeye fan and not an Alabama Crimson Tide fan, but that didn’t diminish the hilarity of the [...]

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